Why Small Businesses Should Be Involved with the Iowa City Area Business Partnership

Just for Fun, Tips for Your Company's Digital PresenceLeave a comment

[vc_row][vc_column][vc_column_text]There are several benefits of being a member of the Iowa City Area Business Partnership. The Business Partnership can assist in connecting you to important resources, building your business through referrals, and expanding your network through events and programs. [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] The Iowa City Area Business Partnership commits to serving the local business community in Johnson…

Max Mega Menu: A Plugin You Need in Your Life

From the Robots, Informational/PluginsLeave a comment

[vc_row][vc_column][vc_column_text]Here at Running Robots, we are always researching new and potentially beneficial plugins. We have been using Max Mega Menu, a WordPress plugin. With over 4,000,000 downloads, this plugin can support multiple menus with their own configuration.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] Why We Like This Plugin We find Max Mega Menu easy to customize and integrate within WordPress. A…

4 Tips for Gathering Website Content

Informational/Plugins, Tips for Your Company's Digital PresenceLeave a comment

[vc_row][vc_column][vc_column_text]To implement a successful website, we believe content comes first! This blog is intended to help explain how to strategize your content in a way that will be purposeful – not just beautiful – because good design needs good content![/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] Organization is Key During the Phase 2 of Our Process we are working hard with…

Characteristics of Good Visual Content (Images) for Your Website

Informational/Plugins, Tips for Your Company's Digital Presence, UncategorizedLeave a comment

[vc_row][vc_column][vc_column_text]Photos and videos are a must on any website. It’s beneficial to helping your customers understand your business or make a product purchase. Capturing your own visual website content is a great way to save you money when you are on a budget. You do not need a fancy camera to capture professional looking photographs…

Helpful Terms Used for Testing a Website

From the Robots, Informational/Plugins, Tips for Your Company's Digital PresenceLeave a comment

[vc_row][vc_column][vc_column_text]Here are some helpful terms that explain some of the testings we perform for our client’s websites at Running Robots during Phase 5 (Testing) of Our Process.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] Internal Links:   These links direct users to pages on the same website. This testing ensures the internal links direct the user to the expected page.   External…

Running Robots’ Take On the Screaming Frog SEO Template

From the Robots, Informational/Plugins, UncategorizedLeave a comment

[vc_row][vc_column][vc_column_text] Set Up: Easy Data Connectors: Screaming Frog/Google Sheets   At Running Robots, we believe that the Screaming Frog SEO template is the best available for visualizing technical SEO data that will drive action and updates to positively impact our customers bottom lines.   The report is laid out in easy-to-read sections, which gives us…

Common Acronyms of Digital/Content Marketing That You Should Know

From the Robots, Just for FunLeave a comment

[vc_row][vc_column][vc_column_text]Learning the language that is being used in your position or field is important. Rather than either A.) acting like you know what everyone’s talking about until you finally figure it out on your own (probably not a good idea) or B.) ask a billion-and-one questions about every acronym or “fancy” word your coworkers are…

Safe Team Building Activities During COVID-19

From the Robots, Just for Fun, UncategorizedLeave a comment

[vc_row][vc_column][vc_column_text]During this time of COVID-19, many companies want to discover new ways to keep their team morale high and continue bonding. We have put together a few safe activities you can do with your team, whether you are virtual or not, to continue a positive work environment. [/vc_column_text][ultimate_spacer height=”20″][/vc_column][/vc_row][vc_row][vc_column width=”2/3″][vc_column_text] Group Video Call Happy Hour (virtual)…

So You Want to Be a Digital Marketing Guru?

From the Robots, Tips for Your Company's Digital PresenceLeave a comment

[vc_row][vc_column][vc_column_text] Ever wonder what makes the smartest people in the world so smart? [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Sure it could be their education and their drive, but one key feature has to be their consistency in wanting to learn more. You can do this through a pastime that we have all been doing since a young age – reading.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Our team at…